China Granite sculpture-How big is the home gardening market

With the improvement of national GPI level, material aspects have been met, the pursuit of spiritual life gradually appear. The living and living environment of the green level requirements are getting higher and higher. Large and medium-sized cities villa area, the increase in high-end residential, resulting in the home gardening market gradually open, and gradually warming trend.

China Granite sculpture-Home gardening is a natural product of economic development

Throughout the history of Chinese garden development, "elm Yuying eaves, peaches and lions before the Church" since ancient times is the pursuit of the ideal living environment, whether it is magnificent expansion of the royal garden, or delicate and unique private garden, and ultimately plant green landscaping, Su Dongbo also Cloud "rather eat no meat, can not live without bamboo", all that garden landscaping in the importance of people's lives.

China Granite sculpture-How big is the home gardening market?

Looking at today's developed countries, the development of home gardening is already quite mature, it can be said that horticulture has developed into a self-cultivation of daily activities. According to the American Organic Gardening magazine, 78 million people in the United States are keen to engage in gardening activities, accounting for 40% of US adults. Whether in education, culture or fashion, the gardening is very important, many communities will regularly organize some horticultural activities.

Foreign gardening marketing channels are also quite mature. European gardening center has been developed to the national chain, the United States formed hundreds of independent operation of the local multi-functional horticultural center. In these gardening centers, from the seeds, seedlings, potted plants, trees, soil, fertilizers, pharmaceuticals to gardening tools, garden furniture, sculpture and even small greenhouse can be bought.

Focus on China's family gardening market, there have been some family gardening enterprises cut a striking figure, but the family gardening is still a niche market, only in the developed big cities can feel some heat. Many people on the concept of gardening still stay in the cut flowers, potted flowers and other traditional flower concept, few people can understand it as a self-cultivation spirit of the pursuit.

China Granite sculpture-Family gardening is the inevitable trend of garden transformation

In China, home gardening and landscaping are two distinct markets for division of labor, and home gardening mainly serves individual consumption, while landscaping mainly serves municipal, real estate and other public consumption. With the gradual saturation of the garden market, the fierce competition within the industry, many garden enterprises are facing the choice of transition, at the same time China's small household horticulture huge consumer demand is not satisfied. Therefore, many domestic and foreign gardens, gardening experts and scholars agreed that: China's garden companies from large municipalities, parks and other professional markets to the family horticulture industry changes.

In fact, foreign garden enterprises have also experienced from the public consumption to the family consumption of the development process. In the case of the American company, the company accounted for the seed business of professional growers in the early 1990s, and by the beginning of this century, the proportion of its horticultural business accounted for more than 60% of the total business.

Home gardening, still on the road

China's flower and vegetable cultivation scale ranks first in the world, the past 10 years, flower seedlings have experienced leap-style development, home gardening market also showed a gradual warming attitude, the emergence of many home gardening practitioners and enthusiasts, but the market is mainly distributed in the Yangtze River Delta Pearl River Delta and other economically developed areas, and the market for the country has yet to be opened up.

With the ecological town, forest town, rural tourism development, the next few years will usher in the youth return to the boom, a number of small and medium cities will rise. Leisure and tourism, eco-tourism, forest health and other industries for the rise of the development of family gardening has laid a new road, so that the gradual progress of family gardening small and medium-sized cities.

From the production structure, China's home horticulture industry is mainly produced potted flowers, cut flowers and other fast moving consumer goods and modeling bonsai and other high-end consumer goods, and the lack of mass market for the seedlings, flower seedlings, fruit trees and so on. Especially in the private garden plant landscaping time, due to the small number of high quality requirements, it is often difficult to find the right source of seedlings.